This promotional video was created to launch a new product by one of Israel’s most popular apps. Developed in just one week, the project involved designing and animating a motion design language that fit perfectly with the product’s design and UX.
Teaming up with a designer from the digital agency Zemingo, the animation came together as a polished, engaging way to introduce the product while staying true to the app’s look and feel.
Multiple versions were created in different lengths to suit various platforms and purposes.