Creative Conception & On-Location Editorial Supervision
Client: Daimler
Commissioned by: fisherAppelt
Leadership 2020 was a Daimler event that took place in Frankfurt and brought together more than 1,300 colleagues. It included a variety of media components that were implemented live on the website for employees in all of Daimler's international offices.
I was responsible for the conception of several media products, as well as their creative implementation on-location, at times leading a team of up to 20 team members, throughout the week-long conference.
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